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Keynote Presenter ~ Author ~ Thought Leader

Founder & CEO, Heidy with a Why, Inc (2019-present)
Principal 2012-2018 | Assistant Principal 2007-2012 | ​Teacher/Coach 1999-2007

Heidy LaFleur is a vibrant, positive and common sense leader with an explosive passion for helping people understand trauma, teamwork & the critical importance of social emotional learning. She is an author, a forever teacher, former school principal and most importantly, a mother who lives the trauma and mental health cycle with her family.  She wakes up every morning to spread the message that our job is to make EVERY day the BEST day for EVERY child.  


With her personal experience being the foundation of her work with kids who struggle, she has worked with thousands of students in need of an understanding, positive and compassionate adult in their lives. Her true purpose in life is to help others learn strategies that impact the lives of children of all ages & behaviors. She is the founder of Heidy with a WHY, Inc. where she provides keynote speaking, professional development, consulting & coaching opportunities across the country.

Heidy received her Bachelor of Science in Education at Drake University where she earned a full volleyball scholarship. Her graduate work in Educational Leadership took place at Northeastern Illinois University. She has authored Hop on the Clue Bus – A Common Sense Guide to Leadership, Hop on the Clue Bus - A Common Sense Guide to Conquering Teacher Evaluation, Those Kids are OUR Kids & Soaring Balloons & Heavy Shackles - Turning Trauma Research into Practice.  She was awarded the Double D Award from Drake University, the highest honor bestowed on alumni student-athletes for work in their field of study, as well as the John P. McGovern M.D. Award for Lectureship in School Health. Heidy is a grateful wife of a firefighter/paramedic and proud mother of three beautiful children.


American School Health Association - School Health Hero Award

John P. McGovern M.D. Award for Lectureship in School Health

Double D Award - Drake University

Athletic Hall of Fame - Wahlert High School

Full scholarship recipient - Drake University

Merit tuition recipient - Northeastern

Illinois University Disney's American Teacher Award nominee

Golden Apple Teacher nominee


Heidy has changed thousands of lives with her real & human approach to empowering and engaging people all over the country. We all have a story. Own it. Tell it.

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Heidy in the Headlines

Heidy LaFleur teaches KCSD staff the Social Emotional Alphabet

Speaker Heidy LaFleur Is Driving Positive Change for Kids and Schools

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Heidy LaFleur: Shaping Futures Through Personal Triumphs in Education

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